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Digital Marketing
How to plan your landing page design according to content
With the presence of several brands is increasingly common on the internet, competition for a few more seconds of attention.
Companies end up having to fight and strive frequently to evolve so that they are always able to clearly…
How to use emotional appeal in Google Ads campaigns?
Faced with so many ads on the internet, putting together one that stands out from the others can be a very complicated task. Even with a good position in search engines, having less prominence than your competitors can harm the CTR %…
Duplicate Content: What Is It and How Can It Hurt Your SEO?
As already shown in previous articles, structuring a well-structured SEO strategy is a fundamental role of a digital marketing professional. An increase or decrease in search engine rankings can have a significant impact on the…
What is CTA? Learn how to use techniques to improve your results
What is CTA (call to action)? If you work with digital marketing and intend to achieve the success of your business, knowing how to answer this question is extremely important.
That's because, from the moment you learn to use these…
Storytelling: Learn to tell remarkable stories
In your daily life, whether to debate, explain yourself or even tell a funny story, you need to know how to communicate. So, taking that into account, wouldn't it be great to always be able to grab the attention of whoever is listening…
Outlook for digital marketing in 2022
From the first years when the internet was used to promote products and services until today, a lot has changed. Social networks came and went, browsers were replaced by others, just to give a few examples.
This shows how the…